Exhibitor Resources
Please review all of the following information to ensure your 53rd Annual Course exhibitor experience is as seamless as possible! The SGNA team looks forward to welcoming you and your colleagues to the Hyatt Regency Atlanta in May 2026.
The 2026 prospectus will be available in November 2025.
Important Dates and Deadlines
- Exhibitor Service Kit and Exhibitor Registration Launch – February 2026
- Housing Sub-Block (10+ Rooms) Application Deadline – April 3, 2026
- Housing Rate Cutoff – April 10, 2026
Exhibitor Registration
Exhibitors are entitled to 2 exhibit hall-only badges with each 10x10 booth they occupy. Check back in February 2026 to register your onsite team!.
Hotel & Travel
The Hyatt Regency Atlanta is holding rooms for SGNA attendees and exhibitors at reduced rates. Rooms are available for booking until April 10, 2026, or until the room blocks are filled. Learn more and book now.
Booking 10+ Hotel Rooms
Need to book more than 10 rooms? Exhibiting companies looking to book 10 or more rooms should complete a sub-block form and submit it to Rachel Schneider at rschneider@sgna.org. The deadline to apply for a sub-block form is Friday, April 3, 2026.
Exhibitor Hours
Please see the 2026 Exhibitor Schedule* below.
Exhibitor Move In
- Saturday, May 16 | 8:00 AM – 5:00 PM
- Sunday, May 17 | 8:00 AM – 2:00 PM
Note: Exhibitors must be completely set up (including required flooring by 2:00 p.m. on Sunday, May 17.
Exhibit Hall Hours
- Sunday, May 17 | 4:00 PM – 7:00 PM
- Monday, May 18 | 11:00 AM – 2:30 PM
Note: Exhibit hall hours on Sunday, May 17, will include the Opening Reception. The Passport to Prizes drawing will occur during Exhibit Hall Hours on Monday, May 18.
Exhibitor Move Out
- Monday, May 18 | 2:30 PM – 8:00 PM
*Schedule subject to change.
Exhibitor Newsletters
Have your company’s primary contact keep an eye on their inbox for these communications from exhibits@sgna.org.
Check back soon for updates.
Exhibitor Marketing Kit
Coming Soon: Get the word out before the SGNA 53rd Annual Course with our Exhibitor Marketing Kit, tailored to help you share your participation with your audience. This kit includes ready-to-use social media graphics, an email template, and messaging to highlight your presence at the event. Use these tools to drive excitement, boost engagement, and invite your network to visit your booth and connect with your team during the Annual Course.
Check back soon for the link to the marketing kit.